Employment Opportunities

Part-Time Social Media Manager & Content Creator

Location: Evansville, IN

Hours: Flexible

Job Overview:

We are seeking a Part-Time Social Media Manager & Content Creator to manage social media pages, track performance metrics, analyze trends, and optimize strategies. This role also involves creating engaging content for clients, maintaining a consistent brand voice, and staying updated on the latest social media trends and algorithms. Strong client communication skills are essential.

Key Responsibilities:

• Develop and execute a content calendar for social media platforms (Facebook, Instagram, TikTok, LinkedIn, etc.).
• Monitor social media pages, analyze performance data, and adjust strategies for optimal engagement.
• Create high-quality content (graphics, videos, and written posts) while maintaining brand consistency.
• Schedule and publish posts using social media management tools
• Analyze social media insights and adjust strategies for optimal growth and engagement.
• Collaborate with team members to align content with marketing goals.
• Stay informed on industry trends and platform updates, sharing relevant insights with management.
• Communicate with clients to provide updates and gather feedback.
• Develop marketing plans to enhance brand image, engagement, and conversions.

Qualifications:

• Proven experience managing social media accounts and creating content.
• Strong skills in graphic design, video editing, and copywriting.
• Proficiency in tools like Canva or Adobe Creative Suite.
• Familiarity with social media scheduling tools (Meta Business Suite, Hootsuite, etc.)
• Basic knowledge of social media analytics and reporting
• Ability to work independently and meet deadlines.
• Strong client communication skills and ability to provide strategic recommendations.

Preferred but Not Required:

• Experience with paid social media advertising.
• Knowledge of SEO and content marketing.
• Photography and/or videography skills.
• Bachelors Degree in Marketing, Graphic Design or a related field

If you’re a creative thinker with a passion for digital marketing, we’d love to hear from you! Please send your resume and any other relevant documents to lisa@solterramarketing.com.